Employee Experience and the Bottomline for Small Medium Businesses

For decades, delivering a great experience at every

customer touchpoint was viewed as the path to win

customers’ hearts – and a hefty market share. Customer

experience (CX) is critical for success, to be sure, but

we’re also seeing that businesses’ bottom lines are

equally bolstered when another stakeholder group has a

stellar experience: employees. The employee experience,

or EX, is the sum of all employer-employee touchpoints,

from recruitment to retirement – and it’s not just the

responsibility of your HR function.


For small and midsized business leaders who want to grow their businesses and thrive, here are seven insights on why employee experience can make all the difference. Download this whitepaper now to find out more.